The Beatles caved, who remains an iTunes holdout? (should we care)

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Kid Rock and Bob Seger have also refused to cave in, like holed-up gunfighters. The Beatles have partnered with Apple Inc.’s iTunes service, ending the most prominent holdout and finally bringing one of music’s most popular catalogs to the online store. As long as the Beatles and Apple have co-existed, fans of both have wondered: when are these crazy kids finally going to get together? But the iTunes generation, comprised of those kids you bump into on the subway or the sidewalk, the ones who bounce their heads gently to a beat so as not to dislodge their earbuds, had been denied. If they wanted to hear “Dear Prudence” or “Lovely Rita,” they’d have to do so the old-fashioned way: file sharing. Searches on iTunes for AC/DC, Kid Rock, Tool, Garth Brooks, and Def Leppard will return disappointing results: karaoke and cover tracks, not material from the artists themselves. And now, 32 years later, the two are ready to do business , with Apple selling Beatles singles and albums on iTunes. That interminably long and inexplicably winding road has come to an end. AC/DC and Apple have an ideological agreement; the Australian band protests Apple’s policy that offers albums piecemeal. “My hat’s off to them. Formed about 50 years ago, the Beatles have remained a top-seller, with customers buying more than 30 million albums in the last decade, according to Nielsen SoundScan.

Finally, a digital destination to discover and consume the biggest group of all time.” ‘Dancing’ semifinals prove semi-predictable Jennifer Grey’s still leading the pack, Bristol Palin is still dead last and Brooke Burke still has nothing new to add to the show. Apple last year began selling songs for 69 cents and $1.29 aside from the normal 99 cents, though album-only downloads are still discouraged. And where did they go wrong? In 2007, the company and Apple Corps Ltd., the entity that handles the Fab Four’s business affairs, settled a trademark dispute about the apple name and logo. “They truly think that they’re saving music,” the singer said in a 2009 USA Today report . Single albums cost $12.99 and double albums are priced at $19.99, Apple said.

Until we get variable pricing, until we get album-only downloads, then they are not a true retailer for my stuff, and you won’t see my stuff on there.” Multiple sources said that with meandering anthems that overlap into one another, ambient rock band Tool has the same misgivings about iTunes.

Kid Rock, whose new album “Born Free” was released Tuesday, has said he’s resistant to the pack mentality and is suspicious of anyone who tells him that he “must” be on iTunes. Yet marketing is all about drawing consumers closer to the product. You can download his full albums only from Amazon.com and the Rhapsody MP3 store. “Because I remember being a kid when I heard a song that I liked, I would jump on the bus, ride to Detroit, get a $2.50 transfer and walk a mile to the hip-hop store to buy the new Eric B. & Rakim record. That age group grew up with iPods, and they don’t go to stores to buy CDs. In 2007, Kid Rock’s sixth album “Rock ‘n’ Roll Jesus,” debuted at number one on the Billboard top 200 chart, despite its absence from iTunes.

Tool: Another group that doesn’t want its songs sold off piecemeal, the L.A.-based prog rock band has kept its music from the clutches of Apple’s online empire. EMI is in dire financial straits and trying to fend off Citigroup, to whom it owes a considerable amount money. So the Beatles on iTunes is a good move for turning on the next generation to the Beatles’ music.” Will other holdouts follow suit? Prince’s music is available from the online retailer, but he dismissed iTunes and the Internet altogether earlier this year. “The Internet’s completely over,” Prince told the Daily Mirror.

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